Project

Sneaker commercial.

This was the first video I made in school. We had to make an attractive commercial about a sneaker of choice. I went for the classic Nike Air Force 1. The project was focused on storytelling in video but also commercially well thought.

The strengths in this video were the color grading and the story itself. First the color grading. Noticed it? Probably not. But the first part of the story was shot in broad daylight and graded to nighttime in Davinci Resolve.

The other strength of this video is the storytelling. I added an emotional part to the commercial via realm, which all was supported by audio, color grading and the camera angles.